Is your agency experience truly collaborative, or does it sometimes feel like you’re managing them? At Code3, we know the difference between a vendor and a partner. Our clients don’t just get a team to execute campaigns; they get an infusion of experts to join their own team. As Justin French, Chief Marketing Officer at a Code3 client, puts it:

"Working with Code3 feels like having an extension of our own team. Their communication is clear, proactive, and purposeful. From dashboards trackers to focused check-ins, they make it easy to stay aligned and confident, which frees us up so our team can focus on growth instead of chasing updates."

When brands partner with Code3, they’re not just signing up for great execution (although they’re getting that too!). And regardless of if you’re partnering with Code3 for full funnel media or just a Retail Readiness or Creative offering, you’re getting structure, strategic firepower, and a team that operates with transparency baked into everything we do, whether you’re a fast-scaling challenger brand or a high-investment enterprise advertiser.

Here’s a look at what really goes on behind the screens, and why it matters for your brand.

Transparency by Default: Clear, Consistent Visibility for Every Client

Every Code3 client gets access to a standardized, real-time dashboard that makes it easy to understand exactly how campaigns are performing.

Think of it as your marketing command center: custom views that align with your KPIs, updated automatically, and accessible 24/7. Whether you’re tracking ROAS, conversions, channel spend, or campaign pacing, it’s all right there, no fishing through emails or PDFs required.

Why does this matter? Because performance is a team sport, and clear visibility means better decision-making. We want our brand partners to be able to see what we see, so you can ask better questions, give faster feedback, and make more confident moves.

And while every client gets this core level of visibility, the depth and complexity of our campaign support naturally flex based on your investment. For larger budgets or more complex channel mixes, we scale up our strategic planning, testing velocity, and touchpoints, ensuring our level of support meets the level of opportunity.

The Shared Tracker: One Doc to Rule Them All

Welcome to the second half of our transparency stack (and maybe my favorite!): the shared tracker. This isn’t just another spreadsheet. It’s a single source of truth across campaigns, timelines, creative approvals, pacing plans, optimizations, and budget actuals.

And yes, it’s organized (we wouldn’t do you dirty like that).

It keeps both your internal stakeholders and our team aligned. No more chasing down someone for a status update. No more wondering if a new campaign launched or if the latest creative went live. It’s all documented, updated weekly, and built to reduce friction.

Why it matters: Time is money. And this tracker gives both of us more of it.

Behind the Screens: Real Talk, Real Communication

While dashboards and trackers give you the “what,” it’s the way we communicate and work with your team that gives you the “so what.”

We maintain a tight cadence of internal touchpoints across Media, Creative, Strategy, and Analytics to stay synced on your brand’s needs. Externally, we keep meetings focused and intentional. Our check-ins are for decision-making, reviewing strategic pivots, and unlocking new opportunities,not for reading slides.

Why it matters: You hired us to move the needle. Our comms structure helps us do exactly that,with more time spent in-platform adjusting bids, swapping creative, tightening targeting, and less time circling back.

What This Looks Like in Practice

One of our Code3 core values is “Coders Crush {it} Together, and it references how we are the triangle - unbreakable when we work as one. Our tools system is a triangle, too! Here’s how this trifecta works together:

  • Your dashboard tells you how your campaigns are performing
  • Your tracker shows where everything stands and where it’s going
  • Our internal and external meetings help us align, optimize, and make smart decisions fast

Together, they create a system that’s scalable, flexible, and built for brands of all sizes. That means more agility, fewer surprises, and a lot less chaos.

The Bottom Line: The Work Speaks for Itself, But the Process Matters Too

Working with Code3 means more than just getting results (though you’ll get those too). It means working with a team that respects your time, your investment, and your internal resources.

Our systems aren’t an afterthought. They’re designed to give you clarity and confidence and to give us the time and space to do the real work that moves the needle.

Because at the end of the day, great outcomes aren’t just about strategy. They’re about execution. And that starts with being operationally excellent.

That’s what it’s like to work with Code3. Let’s get to work.

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