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Home and Entertainment Client

Integrated Keyword Targeting Plan Across Organic and Paid Efforts Leads to Increased Sales

A longtime Code3 client partner in the home category was looking for ways to refresh their advertising strategy and improve performance by collaborating with our SEO team. Previously having only partnered with Code3 for media only, this expansion of their program opened up opportunities to optimize organic performance and increase visibility on highly relevant keywords.

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750+

average more keywords ranking post-optimization when compared to pre-optimization

150+

average more keywords on page 1 ranking post-optimization when compared to pre-optimization

75

keyword/keyword phrases grew more than 50%+ from November to February in organic ranking

Homedics

Unveiling the Impact of Third-Party Sellers on Amazon

Homedics, a division of FKA Brands, partnered with Code3 for a full funnel Amazon program, which includes SEO and catalog support. Code3 SEO Strategists discovered a staggering number of duplicate listings when researching the client’s catalog and brand presence on Amazon, which can have a significant impact on sales, the customer experience and brand reputation.

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180

ASINs identified that could be merged

46%

of total 3P revenue transferred back to the brand, in addition to their reviews and rating history

Home Appliance Brand

Maintaining Market Share in the Competitive Home Appliance Category

A longtime Code3 client in the home space that operates across dozens of floorcare and home appliance categories partnered with Code3 to increase overall organic presence and market share through paid search and DSP efforts.

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432%

Increase in SCOGS from 2018-2023

66%

SCOGS growth YoY

57%

Increase in glance views YoY

Featured Resources

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Retail Media

3 Things Brands Should Consider for a Successful Retail Media Strategy

Influencer

How to Use TikTok For Your Business: 8 Ways to Get Started

Brand Strategy

Code3 Creative’s Year End Review: What We Loved in 2023

Does your Brand Stand Out?

Chat with a Coder today about how we can help your home and entertainment brand make an impact.

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