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Expert Retail Operations That Keep Your Business Moving

Our Retail team goes beyond dashboards and diagnostics. We actively manage your product catalog, monitor content quality, resolve listing issues, optimize discoverability, and maintain retail health across your key marketplaces. By combining hands-on execution with continuous performance analysis, we identify opportunities, address issues before they impact sales, and ensure your retail presence is always working as hard as your media investment.

 

What Code3 Can Execute on Your Behalf

Code3's Approach

Findability Conversion Catalog Stewardship Brand Defense Creative

Findability

Winning Starts with Being Found

  • Backend Keyword Optimization
  • Copy Strategy & Implementation
  • Product Categorization Alignment
  • Product Attribute Enrichment
  • SERP Amazon Confirmed Fit Enablement
  • WOH tracking & sell-through tracking
  • Vine program/ratings/reviews

Conversion

Converting Traffic Visibility into Growth

  • Variation Strategy & Creation
  • Product Attribute Enrichment
  • PDP Amazon Confirmed Fit Enablement
  • PDP Listing Change Management Cross-Channel
  • Pricing Strategy
  • Promotion Strategy & Flighting

Catalog Stewardship

Building and Maintaining a Strong Catalog Foundation

  • New Item Setup
  • Virtual Bundle Strategy + Setup
  • Backend ASIN Product Builds
  • Product ID & Brand Name Correction
  • Compliance & Suppression Monitoring
  • Catalog Health Monitoring & Maintenance
  • Platform Implementation & Support

Brand Defense

Protect What You've Built

  • 3P Variant Hijacker Removal
  • 3P Duplicate Listing Merging
  • 3P Bad Actor Reporting via Brand Registry Support

Creative

Bring your Brand to Life with Content that Converts

  • A+ imagery Strategy + Creation
  • B+ Imagery Strategy + Creation
  • Media asset Strategy + Creation
  • Brand Store Strategy and Refreshes

Homedics

Unveiling the Impact of Third-Party Sellers on Amazon

Homedics, a division of FKA Brands, partnered with Code3 for a full funnel Amazon program, which includes SEO and catalog support. Code3 SEO Strategists discovered a staggering number of duplicate listings when researching the client’s catalog and brand presence on Amazon, which can have a significant impact on sales, the customer experience and brand reputation.

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180

ASINs identified that could be merged

46%

of total 3P revenue transferred back to the brand, in addition to their reviews and rating history

Massimo Zanetti Beverage USA (MZB)

Staying Retail Ready: Consistent Catalog Monitoring Leads to Reduction in PDP Issues

A Code3 client in the competitive and saturated coffee category has over 200 ASINs across 6 brands on Amazon, and keeping all ASINs retail ready can be a challenge. Whether it’s due to third parties or Amazon system changes without notification, a PDP can change without any notice to the client.

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120+

ASINs impacted by broken variations

170+

ASINs requiring copy fixes

85+

ASINs requiring image fixes

Home and Entertainment Client

Integrated Keyword Targeting Plan Across Organic and Paid Efforts Leads to Increased Sales

A longtime Code3 client partner in the home category was looking for ways to refresh their advertising strategy and improve performance by collaborating with our SEO team. Previously having only partnered with Code3 for media only, this expansion of their program opened up opportunities to optimize organic performance and increase visibility on highly relevant keywords.

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750+

average more keywords ranking post-optimization when compared to pre-optimization

150+

average more keywords on page 1 ranking post-optimization when compared to pre-optimization

75

keyword/keyword phrases grew more than 50%+ from November to February in organic ranking

Featured Resources

Amazon

8 A+ Amazon Content Examples for Inspiration

Amazon

5 Ways to Measure Organic Success on Amazon

Amazon

How to Prep Amazon Product Pages for Prime Day

Related Services

Amazon DSP Sponsored Ads

Your Marketplace Foundation Matters

Let's talk about how to get your PDPs retail ready. Chat with a Coder today.

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