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Let’s Talk About Code3’s Core Values
12.17.20 | Jennifer Novick, Head of Marketing

Identity. It’s more than just who you are. It’s what you stand for and how you act on it.

The advertising industry is the epitome of a fast-paced, evolving environment. As the first-ever Facebook Ads API partner, SocialCode has always been committed to operating at the forefront of the digital marketing landscape. The company boldly launched as a pioneer of digital marketing in 2009. This year, we rebranded to reflect where we are today, and where we’re going next. Today, we are Code3.

Code3 believes in driving simplification through unification. We specialize in three core elements of digital marketing: media, creative, and commerce. Our data-driven approach coupled with our creative solutions helps our clients stay ahead of the curve. Our transition to Code3 reflects our commitment to the bigger picture of digital marketing, while still nailing the small details.

Naturally, with a new identity comes new core values and we are thrilled to share them with you. They are the foundation of Code3. They drive our process. We are devoted to not only living out these values but weaving them into our company’s culture.

  1. Obsess over Results
    We drive positive client outcomes, focus on what matters most, and act decisively to drive results.
  2. Uncover What’s Possible
    We take a proactive approach in bringing new ideas, strategies, and growth opportunities to each client helping them accelerate growth.
  3. Learn Early and Often
    We are constantly curious and we stay ahead of the digital marketing curve. Our past experience paired with ongoing learnings helps us continuously improve and set new standards in our industry.
  4. Find Strength in our Differences
    We embrace diversity and inclusivity in everything ― ideas, interests, backgrounds, beliefs, and people, which produces better outcomes and better perspective.
  5. Empower Each Other
    We strive to do better every day and to help others succeed. We elevate our collective knowledge through teamwork by sharing what we learn and collaborating without ego.
  6. PMA All Day
    It’s a mindset. It’s a mantra. It’s a choice. PMA stands for Positive Mental Attitude and it’s how we show up for our clients and teammates all day, every day. We’re here to win, together.

We put a great deal of thought and care into fine-tuning these values, as they are the standard to which we hold each other accountable. As this industry continues to change, our core values will serve as the infrastructure that enables us to evolve with it while staying grounded in our goals.

Values shape character. Character shapes how we interact with the world around us. If 2020 has taught us anything, it’s that life is precious. As the year draws to a close, we challenge you to reflect on your values and share them with the world.


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